What will I learn?

Overview

This is an intense course in product design and development offered to graduate students only (no exceptions). In just ten weeks, we will apply principles of design thinking to the real-life challenge of imagining, prototyping, testing and iterating, building, pricing, marketing, distributing and selling your product or service. You will work hard on both sides of your brain. You will experience the joy of success and the (passing) pain of failure along the way. This course is an excellent chance to practice design thinking in a demanding, fast-paced, results-oriented group with support from faculty and industry leaders.

This course may change your life. We will treat each team and idea as a real start-up, so the work will be intense. If you do not have a passionate and overwhelming urge to start a business or launch a product or service, this class will not be a fit.

Application Details

Applications for Spring 2018 will open during Winter qtr.

Launchpad Apprenticeship

If you're a Stanford student and interested in apprenticing for Launchpad, please email Sarah at sholcomb@dschool.stanford.edu. See attached for all the details.

 

Learn With

Teaching Team

Perry Klebahn
Adjunct Professor & Director of Executive Education, d.school

Jeremy Utley
Adjunct Professor & Director of Executive Education, d.school

Contact Us

Questions?

perryk@stanford.edu
jutley@stanford.edu

Details

  • Spring 2018
  • ME 301
  • 4 Units
  • Letter Grade or Credit/No Credit
  • Class: Mon/Wed 10:30-12:20pm Studio 2

  • Office Hours: Mar. 28 - Jun. 1, Tuesdays, 2:30 - 4:00pm, Bay Studio, 2nd floor of the d.school

Apply

Applications for Spring 2018 will open during Winter qtr.