What will I learn?


Tell the stories of underrepresented minority youth through film and rich media by way of new business/venture formation.

Imagine a world where underrepresented K-12 minority students from urban areas had the same access to knowledge, technology, and confidence in their own creative abilities as their counterparts in better resourced parts of their communities (e.g. affluent suburbs) for the purposes of fair and diverse representation.

Let's train a generation of teachers/students to empathize with this target audience of K-12 students and build tools and frameworks for them to use as they fall in love with their variant story, own creativity and find ways to express that through film, technology, and mainstream media.

You will gain an appreciation for someone who might have grown up a bit different than you with daily obstacles to overcome and hurdles to hop over (metaphorically and sometimes literally). You will use design thinking to help our next generation of leaders build self confidence, business/technical vocabulary, and a practical path for them to make a difference in their families, communities, narrative depiction of minorities, and the world.

Learn With

Teaching Team

Lecrae Moore
recording artist

Brandon Middleton

Adam Thomason
documentary film

Seamus Harte
d.school visual designer

Jeremy Utley
d.school systems designer


Any questions?


Email ldm@reachrecords.com


  • Fall 2019

  • No credit

  • 6 Sessions: 9/30, 10/7, 10/21, 10/23, 10/25, 10/28

  • d.school, East Palo Alto, Oakland


Applications are due Friday, September 6th at 11:59pm.

Applications are now closed.